Lead Product Designer – Design Systems 37 views

Job Description:

Lead Product Designer – Design Systems
Hybrid working – with Media City, Salford Quays as your base
Up to £65k depending on experience + Management Bonus 10%
Full time, 37. 5 hours per week

We consider all types of flexibility, including locations, hours and working patterns.

The role

You’ll sit alongside a passionate and talented multi-disciplinary experience design team, made up of user researchers, product designers, content designers and design operations, who are focused on creating the best digital experiences for Bupa’s customers in the UK.

Working in the experience design team, your primary focus is to shape and expand our design system, ‘Anatomy’, that supports and enhances our digital products and services.

You’ll work alongside a design system product owner and dedicated design system designers & developers to continuously improve component libraries, contribution models, documentation & guidelines and build advocacy across the organisation.

A key member of our design leadership team you will lead a group of Product Designers and provide mentorship and support to facilitate development, encourage growth and foster a culture of care and candour

What you’ll be doing

  • You’ll contribute and be hands on in the design system squad, helping build the elements of the system atomically, craft documentation and help develop a holistic strategy to evolve the design system.
  • Contribute to improving customer experience across products and services, using the design system as a catalyst for improved accessibility.
  • Provide visual direction and drive the standard for user interface design to help bring consistency to a complex, often unconnected, system of systems.
  • As a focal point for ‘Anatomy’, you’ll handle taking users and stakeholders on a journey so that the story of the design system is strong and understood.
  • Onboard new users and supply training to help new adopters understand how they can use the design system and contribute to the community.
  • Develop Qualitative attitudinal metrics focus on how users feel about the design system, based mainly on user feedback.
  • Document and share your research and insight to provide rationale for the teams’ design system decisions.
  • Lead playbacks, design crits and other community of practice sessions to showcase the squad’s work, enable constructive feedback and elevate the quality of the squad’s craft.
  • Help the team build out a rounded view of design systems to encompass more than just the components (documentation, tooling, governance, contribution, community, outcomes & metrics).
  • Advocate the adoption of the Design System across platforms and teams building a community of contribution and understanding.


  • You’re a product designer who’s passionate about design systems.
  • Excited about shaping a design system that is central to designing great customer experiences across multiple products and services.
  • A visual designer with a rich experience of user interface design who sets the standard for their peers and the organisation.
  • You’ve worked on large, complex design systems supporting communities of multiple disciplines.
  • Keen to dig in and use design systems as a mechanism to help transform a great healthcare organisation into a great digital one.
  • An established ‘design thinker’ with empathy for user needs, a willingness to explore ideas and implement a ‘test and learn’ approach before launch.
  • A great storyteller capable of influencing and encouraging stakeholders and peers to adopt and buy into something that was previously unfamiliar.
  • A systems thinker who solves problems in a human centred way.
  • Accustomed to working in an FCA regulated business is a bonus.
  • Highly skilled and knowledgeable across our design systems toolkit that includes Figma, Tokens Studio, Storybook and Zeroheight.


Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health – from mental and physical, to financial, social and environmental wellbeing. We support flexible working and have a range of family friendly benefits.

You’ll receive the following benefits and more:

• 25 days holiday, increasing through length of service, with option to buy or sell

• Bupa health insurance as a benefit in kind

• An enhanced pension plan and life insurance

• Annual performance-based bonus

• Onsite gyms or local discounts where no onsite gym available

• Various other benefits and online discounts

Why Bupa?

We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do.

We encourage all of our people to “Be you at Bupa”, we chion diversity, and we understand the importance of our people representing the communities and customers we serve.  That’s why we especially encourage applications from people with diverse backgrounds and experiences.

As a Disability Confident employer, we offer a guaranteed interview for every disabled applicant who meets the minimum criteria for the job. We’ll make sure you are treated fairly and offer reasonable adjustments as part of our recruitment process to anyone that needs them.

Time Type:

Full time

Job Area:

PR , Marketing & Brand


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