B2B Product Marketing Manager (12 months FTC) 8 views

CanonOverview

 19274
 United Kingdom
 Uxbridge, Middlesex
 Marketing
 Specialist/ Professional
 Full-time Fixed Term


Job Purpose and Summary

We are looking for a talented and enthusiastic product marketer for an exciting opportunity to join our software division.

Working within the Canon UK Digital Printing and Solutions marketing department you will manage a portfolio of software solutions that are pivotal to B2B organisations from home office workers through to large corporations both in the commercial and public sector.

This is a 12 months fixed term contract.

What we give

With Canon, you’ll get the support and encouragement you need to grow, from people who share your ambition. We’ll invest in your professional development to help you learn and progress in your role with us. You’ll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.

  • Pay – Competitive salaries that are regularly benchmarked against similar roles and reviewed annually.
  • Learning & Development – As a Company that encourages continuous learning you will always have resources and support available.
  • Work & Home Life Balance – We support with a minimum of 25 days holiday per year, holiday purchase and a flexible working policy.
  • Diversity – We are an organisation that delivers on a global scale, striving to create a diverse and empowered workforce that reflects the communities we serve.
  • Health & Wellbeing – Free private healthcare, an Employee Assistance Programme, partnership with Mental Health First Aid UK with a network of mental health champions and discounted rates to Nuffield Health Gym.
  • Employee discount – Up to 38% off products from our Canon store.

What we ask

As Product Marketing Specialist you will own product lifecycle management for all elements of the product portfolio, including successful launch and exit of products.

Amongst other responsibilities you will:

  • Through thorough market analysis (incl. competitor positioning) help set business targets, manage the product budget process and then monitor CUKI progress
  • Build and publish a product marketing strategy to achieve product objectives within relevant channels & sectors
  • Provide scheduled management reporting on portfolio performance. Develop necessary reporting and co-ordinate the targeting of sales activities and forecasting
  • Own relationship with 3rd party providers that form part of the portfolio and generate new business opportunities in collaboration with these partners
  • Own service plan & profitability promotion for the portfolio, both Canon & channel partners.
  • Spokesperson for product portfolio at key internal & external events with the ability to position the portfolio to different audiences and tailor content appropriately
  • Own and implement required lead generation activity to drive pipeline for the portfolio, across all channels, working with appropriate marketing colleagues (campaign, channel) and key sales channel stakeholders
  • Drive sales enablement through adaptation/creation of sales ready application and product content, tailored by route to market, and proactively communicated / regularly reinforced through all available platforms, tools and forums
  • Identify capability needs and fulfill requirements to equip sales personnel across all channels with the appropriate knowledge, skills and tools related to the product portfolio

You will need

As the B2B Product Marketing Professional, you will possess the following skills and expertise:

  • Successful track record in B2B Marketing including Product Marketing within the Technology sector
  • Experience working with direct and indirect sales teams, ideally including distribution and e-commerce
  • Proactive self-starter, able to overcome obstacles and deliver within agreed time-frames.
  • Blends creative approach with analytical substance
  • Strong cross-functional and relationship building skills, being able to collaborate with multiple stakeholder across sales, support functions and Canon Europe

Degree in Marketing or CIM qualified preferred

Further Information

This is a hybrid working role with 3 days in our Stockley Park HQ (Uxbridge) and 2 days working from home a week.
This is a fixed term contract of 12 months.

Salary: Between £42K and £47K depending on experience plus excellent flexible benefits.

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Canon is an equal opportunity employer. Canon recruits, employs, trains, compensates and promotes regardless of race, religion, national origin, sex, disability, age, veteran status or other protected status as required by law.

At Canon we have a clear vision: to be committed to creating a more inclusive and equitable culture where employees are valued and can thrive personally and professionally.

Canon also has a strong commitment to sustainability,  encompassed by our Kyosei philosophy of living and working together for the common good, focused on reducing our environmental impact and creating opportunities to make positive social contribution.

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